Born in 2006, MAX has conquered the world with its oversized fashionable chronograph watches. Inspired by youth and tradition, top selling designs are delivered time and again. MAX XL is driven by a passion for quality and design and its watches exhale power, energy and beauty. Its strong appearance and superb quality in all materials used is what ensures maximum identity. The reliability of time is assured by using only the finest Japanese automatic and quartz movements. Designed and created in the Netherlands, MAX XL is proud to wear the label - Dutch Design. At MAX we unite performance, fashion and quality to create the ultimate MAX.